Studio Nouveau is a Boston-based photography studio specializing in wedding and boudoir. Following the shift from partnership to single owner and a battle with cancer, the client entered 2016 knowing her brand needed a refresh, a more personal look. The new typography system, color palette, and introduction of design elements like line patterns and natural textures spoke so perfectly to the style of the client, she felt the new look for her company was on target. We integrated the new brand elements into everything, including a new website and various social media campaigns. It has turned out to be quite a powerful system with seemingly unlimited potential – and feels completely fresh to the industry. Where most wedding photographers are only about the photo, Studio Nouveau is also about design, style and curation. Now it shows.