The PaperDNA is an authentication solution to prevent fraud in medicals, based on the inherent micro topography of paper fiber pulp. The authentication label is the codified micro topography of the surface on which is printed and will not work if duplicated or copied into any other surface. When the M2 Reader is placed in a pharmacy environment, the customer can verify products by reading the label with M2 Reader. The display stand has a touch screen to get the opportunity for more information.
Designs products and develops new product ideas for current development and production, but also for future products, making use of new, emerging and future technologies. Has designed transport, lighting, electrical appliances, telecom products and musical instruments, working with international design groups and development teams in UK, North America, and with companies in Asia. Was previously VP/Head of Industrial Design at Ericsson Mobile Communication, Division Consumer Products, where he initiated a new design centre and a new design line for the company's products.