Shengjing Jiu Wu Cultural City, Shenyang

CompanyJiang & Associates Creative Design
ClientFeng Jiang
DesignerJiang Feng
Prize3rd Place in Interior Design / Commercial
Project LinkView
Entry Description

The designer has applied the philosophy of “book nestle” for space design to reflect the coziness and comfort of space. Walking in the book jungle as a “book worm”(a journey to the “book jungle”), you will be able to enjoy a different scenery for each different step, and feel a different value for each different scenery. The whole space is composed of the scenery seen in the climbing, which brings the customers more than the enjoyment of space. Materials such as wood grain aluminum plate, wood grain aluminum grating and natural elements are used in the project, and the notion of “tree shadow” is mainly used in ceiling design, where white perforated aluminum plate (pattern) and wood grain aluminum grating are used to produce the tridimensional tree effect and create an art- style space. One would feel like walking under the tree shadow there.

About Designer

Headquartered in Shenzhen, China, J&A Jiang & Associates Design (former J & A Frank Jiang Design)has established its regional branches in Hong Kong, Beijing, Shanghai, Dalian and Wuhan..It boasts an international design team of more than five hundred employees with business covering shopping center, hotel and club, office space and public architecture to rail transport. Now, it extends to fields in architectural design, mechanical and electrical design, lighting design, furnishings design, graphic design and BIM design. For more than ten years, J & A has constantly focused on HOPSCA design, devoted to provide integrated and specialized solutions throughout the entire process of China's urbanization development. J&A善于运用国际思维结合本地特色,为每一个项目提供具有创意和商业考量的设计方案,以专业的设计手法和前瞻的行业洞察力,成为中国城市综合体设计引领者,与华润、万科、绿地、龙湖、和记黄埔、华为等众多知名发展商保持了良好的合作关系。 J&A is good at integrating international mindset with local characteristics to provide creative and commerce-concerned design plan for each project. Equipped with professional design techniques and prospective industry insight, it has become a leader in China's HOPSCA design and developed great cooperative relationships with China Resources, China Vanke, Greenland, Longfor, Hutchison Whampoa, Huawei and many other well-known developers.