David Bradley Chocolate

DesignerTom Lien, Tori Hall
PrizeHonorable Mention
Entry Description

David Bradley is an amazing line of chocolate that has been around for over 30 years, but has never really had a brand image. They challenged H&L Creative with the task of designing a new brand that would be memorable, would set them apart from their competition and would prominently feature the taste appeal of their delicious chocolate. Just weeks after hitting the shelf next to the old packaging, the rebranded design has become a best seller in their stores. It has increased sales, and has given them a brand that they can now be proud of.

About Designer

Lien Design is known for its perceptive, strategic graphic design solutions for clients across the country. With more than a decade of experience, we’ve adopted a friendly, flexible and efficient approach to every project. Our work covers a full range of premium graphic design services, with the objective of creating visual solutions that solve real-world business challenges. The company was founded by award-winning Art Director Tom Lien. After years of high-end design agency work, Tom decided to use all of the resources and connections he had cultivated, to develop an organic company that can be expanded or condensed based on your specific project and budget. We believe that a successful brand is a consistent brand. Lien Design helps companies create graphic design across a full range of media, including package design, branding, logo development, print design and marketing. Our strength lies in our ability to create graphic design that is recognizable, strategic and, most importantly, marketable.