Suning Museum of Art- Old pier

CompanyZhengbang Creative (Beijing)Branding Technology Co.,Ltd.
ClientXu Jing
DesignerZhengbang Creative (Beijing)Branding Technology Co.,Ltd.
Prize1st Place in Other Interior Designs / Other Interior designs
Entry Description

Suning Museum of Art- Old pier Background info: Suning Museum of Art is located in Shanghai Changfeng Ecological Business District, Shanghai's first high-density business district, closing to the Suzhou River, with riverside landscape line, it is construction area covers about 5000 square meters, which for painting exhibitions, as well as miscellaneous items, as well as space for hosting small art exhibitions. Ideas and meaning: Lighting The use of light and shadow for media guide, from this starting point so as guide cards to show the concept of tradition, to meet the functional premise, combined with installation art. Actual situation It is combined by real and virtual stuff. Illusion Combination of light, shadow, the structure, and the actual situation changes, which making good enough for the people to feel a new visual experience. Installation art Suning Museum of Art exhibition environment is displayed on the visual experience will guide the design and display system integration, thus enriching the overall cultural implication of Suning museum displayed on the art. At the same time the "physical integration of information systems" concept as a medium with AR technology, integrated into the guiding system that is good enough for those who experience the new interactive experience from the auditory, visual, and so on.