Alacrate France Restaurant - Branding

DesignerClement Young
PrizeHonorable Mention
Entry Description

A Hong Kong based France Restaurant serve in US fast food style, AFR has developed a new standard of fast food. As pre one of the main concept idea from client, when you looking for something to eat or drink, there should have a reason, hungry? thristy? “A simple word is more powerful than anything to delivery your feeling!” owner said. Without any graphic elements, the campaign uses typographic approach and BOLDED font type with specified meaning on difference design across logo, stationery, packaging, tools, toys, website...etc. Unlike the other traditional French Restaurant, our mission is to present a young, modern and strong identity image to the customer.

About Designer

Established in 2003, bdworkshop is a dynamic and fast growing creative company, our expertise lies in graphic and multi media design. We have a team of dedicated designers who have experience in both local and international projects, and in differently media such as graphic, packaging, online media, mobile platform, product display and corporate publication..etc.