Samsung New York, Marketing Center of Excellence

CompanyGensler
ClientCollin Burry
DesignerDoris Guerrero
Prize2nd Place in Interior Design / Office
Entry Description

Samsung’s strategy to occupy the hot new iconic development at 837 Washington seeks to leverage the creative synergy of R&D creatives, marketing, entertainment developers and executive leadership. Each arrival lobby features photography of iconic Manhattan destinations. Each floor features a divergent approach to programming. This workplace borrows materiality from the raw and variegated textures of the Meatpacking District.