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Project: "Claus on Ice (Advergame)"
Company:2FRESH
Designer(s): 2FRESH, Turkey
Category: Multimedia, Professional
User's Profile : -

Entry Description: http://www.2fresh.com/2008/ "Claus on Ice" is the online figure skating game, which we created to celebrate the fresh year 2008! Our aim was to introduce and showcase our online game creation skills (from concept to production) to our clients and prospects. Also, we aimed to create a viral wave in order to introduce the 2FRESH brand to the worldwide audience in an entertaining way. Due to recent worldwide popularity of ice skating (and as a new year icon) we preferred the figure skating concept for our advergame. For spectacular moves with seamless looping and for perfect integration among different moves (videos), we employed non-linear 3D character animation for our Claus character. Then we lined up and coded these pre-produced alpha channel videos in Flash. We’d prefer not to use recent Flash 3D engines (such as Papervision3D, etc.) on the market due to requirements of the game our objectives. Instead, we coded in Flash AS2 a 2,5D engine, in order to simulate the sense of perspective and depth of field on ice. We aimed to combine ease of navigation with endless move possibilities of the game. So, the game has a creative and unordinary navigation system for web (inspired from old school Arcade games indeed) and works with a combination of mouse moves and arrow key presses. Also moving the cursor on the screen leads Claus to skate on ice, without the fear of falling at all. Each move has its points and if you fail to perform a move, you got a penalty on that and it's deducted from your total score. There are 16 (4x4) basic moves you can perform with tracing lines with your mouse and pressing arrow keys. Also, there are few extra hidden bonus moves, which are up to the player to discover. Scoring system and how to play the game it is explained in depth in the very first screen or accessible from the help menu… Until January 14, we conducted an online tournament and after that we announced the Top 50. We sent out small prizes to thank top 50, for their outstanding performance, their time and their efforts. Now that the competition is over, the score submission system is closed (not visible); but visitors may still play it for fun.

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