Company:MIT design studio
Designer(s): Marin Balaic ; Boris Matesic , Croatia
Category: Print, Professional
User's Profile : -
The project objective was to create a wine packaging that could serve as a gift.
Target audience was not strictly defined but we were told to design for a customer with slightly higher financial standard and with more than average wine competence.
We wanted to create a package that will protect the bottle, serve as a carrying bag and be attractive so it could be used as a gift. We didn't want to enclose the bottle but rather accentuate it. Form of letter "i" was used as an underlying basis because of the wine's name "izborna berba" (translation: Election vintage wine).
About the Designer/Company
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