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Project: "VersaMe Starling"
Company:Whipsaw Inc
Designer(s): Dan Harden and Mark Hearn for Whipsaw, Inc., United States
Category: Children Products, Professional
User's Profile : User's Profile

Entry Description: Starling is a science-backed wearable device that can boost brain development in young children. Research has proven that the number of words a child hears throughout the day strongly predicts future vocabulary, IQ, and emotional well-being. Starling keeps a running count of spoken words through direct verbal engagement. Pair it with the VersaMe app to set word count goals, monitor engagement progress, and set challenges. Shaped like a friendly little star, it is soft, seamless and safe, attaching to babies’ clothes via a tethered magnet. Design is good when it’s in perfect harmony with the user, and even better if its value extends into a lifelong benefit like Starling.

About the Designer/Company
Whipsaw is an Industrial Design & Engineering consulting firm located in San Jose and San Francisco, California. Whipsaw focuses on innovative product design, UX, development and branding. Whipsaw creates products and experiences across many diverse categories including consumer electronics, housewares, medical, wearables, computing, scientific, industrial, and business products. Whipsaw’s clients range from large corporations like Avaya, Bosch, Cisco, Clorox, Ford, GE, Google, Haier, Intel, Leitz, Merck, Motorola, Nike, Olympus, Samsung, Sony, and TP-Link plus exciting startups like Apnicure, Avinger, Highfive, Livescribe, OM Signal and Sprimo. The Whipsaw team has created hundreds of successful products for its clients. Our market hits include the Google OnHub, the original Google Chromecast, Nike+ FuelBand, Dell Precision computers, Livescribe smartpens, Dropcam security cameras, Eton emergency radios, the Adiri baby bottle, Cisco/Linksys routers, Yubo lunch boxes, Intel healthcare tablets, the Kaleidescape Cinema One, Leapfrog LeapPads, Roku TV boxes, Topcon survey equipment, and TP-Link networking devices. Whipsaw has won over 240 Industrial Design awards including many IDEA, Red Dot, iF, MDEA, G-Marks, CES Innovations, and D&AD awards. Fast Company magazine ranked Whipsaw among the Top 5 design firms in the world and honored Whipsaw CEO Dan Harden as one of the 100 most creative people in business. Whipsaw’s creations are in the permanent collection at the Cooper Hewitt Smithsonian Design Museum, the Chicago Athenaeum Museum of Architecture and Design, and the Pasadena Museum of California Art.