"The Postcard Inn"
Company:Bigtime Design Studios
Designer(s): Bigtime Design Studios, United States
Category: , Professional
User's Profile : User's Profile
The lobby of this boutique hotel is on the sight of a former gas station on your way to the Florida Keys. The building, though new has a modicum of GOOGI architecture meant to evoke a road trip escape as you pull up. Located directly on the Pacific, this fishing resort was meant to preserve its historic roots from the 60’s through today and beyond. The ceiling is repurposed drift wood that was salvaged from the sights previous tenant. The light fixtures are representative of the crab and lobster pots that generations of men fed their families as Florida Key’s pioneers. The Center core of the space is the herringbone and sand cement tile surrounded by oversize concrete natural tiles. The intention was to bring the water and sand
as a ripple directly into the lobby as you enter. The focal point is the reception desk.
About the Designer/Company
Bigtime Design Studios: a seamless combination of interior design, branding, fashion,
music, and food, Award-winning Bigtime Design presents unique
high-style entertainment concepts, Restaurants, lifestyle design, and boutique hotel public space.
Whether re-branding an established brand such as Gatecrasher or designing a
Florida Modern luxury residence or a tony boutique hotel hotspot, a common thread
appears in all of Bigtime’swork. Simply, there is sociology to good design. Whether
dancing, shopping,eating or checking into a boutique hotel, Fortis finds that how people
movethrough space, how they experience the journey, and how they interact with their
surroundings - though at times ethereal - are all built on the same foundation.
His catchphrase for this unique melting pot is Marchitecture.101SM
Describing this unique design philosophy, Fortis said, “People might ask what
kind of social or political dislocation our designs represent. If you look around
any significant design you will find that a successful space can be interpreted as
a social and political monologue where each user reacts with whatever emotions
he or she already possess. “When asked what key elements create a successful space,
Fortis describes the need for a narrative: ‘Without it you have a
mere brick and mortar space, as alluring perhaps as a one-nightstand, but not one to embrace
night after night. The story is the life spirit which propels the patron head-over-heels are into the magic
you have created. If you can’t identify this spirit after 15 seconds,
then you have failed.’”