The Albuquerque Youth Symphony program is an organization that instils and promotes a passion for music in the highly diverse, gifted and indigent youth of the city through their symphonic ensembles.
The brand and visual identity for the Albuquerque Youth Symphony Program has been inspired by a conductor’s hand, poised in midair to immerse the audience and performers into a musical symphonic composition. It captures that poignant moment when, with a simple lift of the hand, musicians, audience and the performance hall falls into a hushed silence in anticipation of the music that follows. The symbol also emulates an upward soaring bird, representing the striving young musicians, reaching up and aspiring high to realize their dreams, in their pursuit of music.
Neeta Verma is a visual communication designer working exclusively for museums, cultural organizations, non-profits, and educational institutions. Her areas of expertise include branding and marketing, print and collateral, exhibition and way-finding, and web design/user experience. She delivers artifacts, narratives, and experiences to her clients. A deeply committed educator, she brings her rich professional experience in the industry to influence the classroom experiences of her students. Her projects have been the recipients of several national and international awards.
2020 Winner in the DNA Paris Awards for Graphic Design/Typography
2020 Honorable Mention in the DNA Paris Awards for Poster Design
2020 Honorable Mention in the London International Creative Competition for Graphic Design
2019 Winner of the Silver Award in the Graphis Design Annual Competition, 2020
2019 Honorable Mention in the Graphis Poster Annual Competition, 2020
2019 Winner of the A’Design: Iron Design Award for 2018-19 in the Social Design Award category for the project titled, 'inSIGHTS: Signage for Visually Impaired Girls'
2018 Winner of the American Graphic Design Awards™ competition for poster design titled, 'Bridging Two Continents'
2018 Winner of a runner-up CORE 77 Award in the category of Design for Social Impact for a project titled, 'inSIGHTs: Instrumenting conducive environments for the visually impaired in India'
2016 Honorable Mention at the International Design Awards 2016 for Visual Identity and Branding Campaign for the Albuquerque Youth Symphony Program