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Project: "suited concepts"
Company:Trapped in Suburbia
Designer(s): Cuby Gerards & Karin Langeveld, Netherlands
Category: Print, Professional
User's Profile : User's Profile

Entry Description: Suited Concepts is a company that creates new concepts for old buildings, they give them new meaning and purpose. In the identity we wanted to give the old buildings a voice and let them speak to tell the world their dreams, feelings and desires.

About the Designer/Company
Trapped in Suburbia was born in the beginning of 2004 in ‘Mariahoeve’, a suburb of the Hague, Holland. It all started with Cuby Gerards and Karin Langeveld working from their home, a tiny apartment on the third floor. And because we like to use humour in our work we thought it was a good idea to put a little humour in the name as well. Hence the name ‘Trapped in Suburbia’. Cuby studied photography, graphic & typographic design and advertising. He started his career in advertising and returned to designing when we started Trapped in Suburbia, thus combining the best of both worlds. Karin studied graphic & typographic design and got her masters degree in Design at the Sandberg Institute in Amsterdam. After working as an independent designer for several years she joined forces with Cuby and the result is Trapped in Suburbia. Since 2006 Karin teaches typography to third grade students of the art school in Utrecht. Next to the design agency we also run the art gallery ‘Ship of Fools’ with which we focus on contemporary graphic arts. We also organise creative events like ‘Don’t Believe The Type’ and ‘Analog Fest’. We like to inspire not only ourselves but also other designers and give them an opportunity to present themselves and interact with each other.