Designer(s): Pia Celestino, Paula Celestino, United States
Category: , Professional
User's Profile : -
As a division of HEYS USA, TC Luggage approached Crea7ive in October 2010 looking to upgrade the image of their line targeting women of 35-65 of all psychographics.
Crea7ive developed a concept targeting 4 of the main “personalities” and design styles of TCL’s target audience, called to a casting to select the models, directed a photo shoot and custom designed all graphics that made the new TClugagge.com come together with a fresh new image.
About the Designer/Company
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