Project: "Aura"
Designer(s): RKS Team, United States
Category: Other Products designs, Professional
User's Profile : -

Entry Description: Aura is KOR Water’s latest, lightest and most affordable sustainable hydration solution. KOR knew from market research that adoption would be a simple decision for consumers if they could deliver a product for under $15 that retained all the careful design considerations users had learned to love about the brand. Aura is KOR’s lightest and most affordable sustainable hydration solution, providing ergonomic, ecological, aesthetic and economic consumer benefits over the competition. Aura better fits the complete reusable hydration experience, whether drinking, carrying, displaying or cleaning. It also promotes a reusable lifestyle of healthy hydration that doesn’t require personal sacrifice, by delivering understated elegance to the mid-priced tier without looking so utilitarian.

About the Designer/Company
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