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Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners
Blank Canvas, The Agency | International Design Awards Winners

Blank Canvas

CompanyThe Agency
Lead DesignersSaman Mansourpour
ClientPhil Blackmore
Prize(s)Honorable Mention
Project LinkView
Entry Description

How do you take four separate councils, four varying
identities, four sets of differing targets – and present
them as a Prime Investment Opportunity to a global
business audience?

Simple. You remove the complexities and politics of
the task and instead focus on the real strengths of
each region in the UK, so that you can package them
all up into one united offering. A Super Region. And
one that can compete at an international scale.

Our Super Region (or the South West of England as you
might know it) has been home to some of the world’s
most significant discoveries, such as breakthroughs in
aerospace engineering, and the creation of the original
technology behind the microchip. It’s also home to
more than 2,500 creative businesses, three world-
class universities, 25 Oscars and one Dyson. In fact,
the wealth created in the region is second only to
London.

Our remit was to tell these stories, box up the magic
and create an identity that showcased why this is the
singular region to invest in. So that an ambitious
inward investment team could secure multi-million
pound commercial deals from overseas conglomerates
and private investors.

The long term objectives are:

• To attract 200 fast growth companies to the region

• Stimulate construction and wealth creation over the
next 25-years

• Create 4,000 new skilled job opportunities by 2017