"The Real Job "
Company:Trapped in Suburbia
Designer(s): Cuby Gerards, Karin Langeveld, Marleen van den End, Netherlands
Category: , Professional
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The cover of this book is turned inside out. The front cover is inside, the endpaper is outside. The book itself is not printed in regular CMYK. Since the book is about experiments, we decided to replace the cyan with a neon PMS blue, magenta with a neon PMS pink, and yellow with a neon PMS yellow. We did print the book like a normal CMYK printwork would be printed. This gives the book a surprising effect and makes the photos pop out.
FC de Omslag is a collaboration between the library and the archives in the city of Gouda. This initiative was set up to explore and experiment how they, together with the inhabitants of Gouda, can create culture. The book is an adventure book about dealing with culture in a new experimental way. The ‘de Omslag’, means ‘book cover’ and refers to both the books in the library and the archive. But it also means ‘turning point’, which the team believes this project could mean for them.
This is also the reason why we deliberately chose to make the cover of this publication a focal point. The cover is turned inside out. It makes you look twice, and that’s what FC de Omslag is about.
About the Designer/Company
Trapped in Suburbia was born in the beginning of 2004 in â€˜Mariahoeveâ€™, a suburb of the Hague, Holland. It all started with Cuby Gerards and Karin Langeveld working from their home, a tiny apartment on the third floor. And because we like to use humour in our work we thought it was a good idea to put a little humour in the name as well. Hence the name â€˜Trapped in Suburbiaâ€™.
Cuby studied photography, graphic & typographic design and advertising. He started his career in advertising and returned to designing when we started Trapped in Suburbia, thus combining the best of both worlds.
Karin studied graphic & typographic design and got her masters degree in Design at the Sandberg Institute in Amsterdam. After working as an independent designer for several years she joined forces with Cuby and the result is Trapped in Suburbia. Since 2006 Karin teaches typography to third grade students of the art school in Utrecht.
Next to the design agency we also run the art gallery â€˜Ship of Foolsâ€™ with which we focus on contemporary graphic arts. We also organise creative events like â€˜Donâ€™t Believe The Typeâ€™ and â€˜Analog Festâ€™. We like to inspire not only ourselves but also other designers and give them an opportunity to present themselves and interact with each other.