At Decca Design, we recently completed rebranding
our agency to more accurately reflect the kind of work
we do and the strategic direction of the agency. In the
course of changing our name and rebranding our
image—from DeCarolis Design & Marketing to Decca
Design—we needed to design a new logo. We wanted
our name and logo to acknowledge our past, but also
reflect where we have taken the company. Lead by
Creative Director and President Sheila Hatch, the
design team developed a logo with a contemporary,
professional look. Since its initial rollout, the logo has
generated positive feedback from both clients and
peers.