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ReadyMade: How to Make (Almost) Everything book

Lead Designers
Entry Description

Written by the co-founders of ReadyMade magazine, this is a book of all original material that revolves around the re-use of six building materials. This hybrid of how-to, editorial and historical content yielded a design that is simultaneously smart and fun, structured yet chaotic, sophisticated yet accessible.

Bio

Volume Inc. was founded in 2000 by Adam Brodsley and Eric Heiman in the hope that they could fuse their common aims but disparate talents to create a more holistic design practice where the long view is always in sharp focus. Since its inception, Volume has designed environments, books, web sites, promotional collateral, and films for clients such as ReadyMade, Chronicle Books, Sony Playstation, McSweeney?s, the California College of the Arts (CCA), San Francisco Museum of Modern Art (SFMOMA), Adobe Systems, Chronicle Books, Seagate, University of California Press, Microsoft, Heath Ceramics, the American Institute of Architects (AIA), Chow magazine, AIGA, Young Audiences of Northern California, and Deloitte.

Volume Inc.?s work has been exhibited, honored by, or published in Eye, Communication Arts, Graphis, I.D., Step Inside Design, Print, How, Exhibitor, Graphic Design USA, Coupe, Applied Arts, the Type Directors Club, AIGA, the Western Art Director?s Club, SFMOMA, and the 2003 and 2005 California Design Biennials at the Pasadena Museum of California Art. Volume was also nominated for the 2006 Design Award of the Federal Republic of Germany by the German Design Council. Adam and Eric are both Professors of Design at the California College of the Arts (CCA), and Eric?s writing on design has been published in Emigre and the AIGA?s online journal, Voice.