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Cerato Koup catalogue

CompanyDesign and Communication
Lead Designers
ClientYong-ho Jeong
Prize(s)Silver in Print / Catalogs
Entry Description


The catalogue of CeratoKoup is conceived to show the

vehicle's sporty design and powerful

performance for the global audiences.


The catalogue attempts to express CeratoKoup's sporty

style and dynamic performance. Apart

from the other normal catalogues, it is developed by 3D

techniques and HDR (High Dynamic

Range) toning as a Kia's new generation of catalogue.

Importantly, it reconciles the 3D fabrication

and HDR toning to genrate a natural image and real

visual display.