Just Kitchen Group is a cloud-based food and beverage brand with two sub-brands: "Just Kitchen" for food delivery and "Just Market" for selected markets, offering high-quality culinary experiences. The rebranding enhances the overall brand image and defines the core value. "Just Kitchen" features a calm blue color that exudes grandeur and quality, complemented by speed lines and star symbols symbolizing swift food delivery. "Just Market" showcases authenticity through vivid illustrations of fresh fruits and vegetables. The rebranding reflects the brand's commitment to culinary excellence.