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Nenah Paper Promotion

UniversitySavannah College of Art & Design
Lead DesignersJayna Shah
Prize(s)Gold in Print / Print Advertising
Entry Description

Neenah, a premium paper company that offers writing, cover, specialty, and private watermark paper. To promote Neenah Paper, I designed a cross-promotional piece featuring the work of world-renowned artist Yayoi Kusama, who has been an inspiration to me since the beginning of my art & design journey. The interactive and engaging piece showcases Kusama's patterns and quotes on concentric, grommeted circles. By utilizing production techniques like foiling, die cutting, and spot lamination with a Cricut and heat gun, the design elevates Kusama's artwork and highlights the quality of Neenah Paper.