The Happy Hogan #Hmas campaign was not just a holiday gift guide, it was a digital gifting experience, designed to engage Hogan’s younger audience, and to reward the giver for shopping at Hogan with a range of digital gifts. With each commercial push a new digital gift was published including mobile wallpapers, Instagram filters, playlists, and digital cards.
The project included the concept, strategy, creation of the 3D world with branded elements, UX & UI design of the minisite and production of the digital gifts, and all the visuals for publication across all the brands digital channels.
Frank Studio is the consulting design partner powered by creativity. We help fashion, design and luxury lifestyle clients build their identities and provide the best end-to-end customer experience.
Platinum awards in the categories Website Creativity, B2C Mobile Apps and B2C Website Design at the 2023 DotCOMM Awards.