ampersand.studio deployed a team of 3 photographers in the heart of Luxembourg’s 14th night marathon to capture the atmosphere and emotions of this exceptional evening, and created "Rugged" - a magazine about running, packed with honest, unfiltered photography and inspirational stories. It's a testimony of the event.
The first thing that struck you in "Rugged" is its fantastic photos. All of them aroused different emotions in you. Emotions that you felt before, during and after running. It is not necessarily the beauty that is sought through the photography, but the authenticity.
ampersand.studio, that's award winning creative director guido kröger.
German Design Award 2021 "Special Mention" (for "RUGGED" / category Excellent Communications Design - Editorial)
Red Dot Award: Brands & Communication Design 2020 (for "RUGGED" / category „Publishing & Print Media”)
ICMA - International Creative Media Award 2019 "Silver" (for "RUGGED")