This Village Branding Project focuses on inspiring residents' sense of pride, belonging, and community as part of a project to upgrade the old village environment and culture through regional urban regeneration projects. The symbol shape motif of the word mark is the people of the new and old generations standing side by side. The composition of the symbol is designed to respond to various village environments and situations through a combination of symbols, icons, and emojis. This compositional system brings great effect on inducing interest and communication along with excellent symbolism.
It is a professional design research institute founded by a professor that researches integrated design solutions.
IDA design award 5 times winner
iF design award 2 times winner
German design award 2 times winner
Good Design award winner
London International Creative Competition winner