IDA 2024 NOW OPEN -- Final Deadline November 30, 2024
“Bota Pra Fora” is a fictional design exhibition that will run for 24 hours through Day and Night and takes the form of various pop up exhibitions in the heart of São Paulo. The identity was made for Dr. John Cooper Clarke exhibition, he is an English performance poet who became famous during the punk rock era of the late 1970s. The design seeks to highlight the many sides of the artist and his depth, the typography was explored and distorted in a manual process to emulate the design of the punk era. The visual choices comes together to represent the artist and his work.