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Culture-oriented urban business district planning for YULI(PUSHI) in Taiwan, | International Design Awards Winners

Culture-oriented urban business district planning for YULI(PUSHI) in Taiwan

Lead DesignersChun-Han Lin

Prize(s)Bronze in Print / Corporate Identity

Entry Description

YULI has a deep cultural background dating back to the times when it was called PUSHI, and this design is based on the idea of the reunion of YULI and PUSHI, just like two old friends meeting together travelled through times and spaces, enjoying the precious moment.
One symbolic icon---the cute human-like character of stone lamp is added to the design, making a more pure and hospitable image of YULI.