Look and Find

This is a pair of advertising posters done for our school's design graduation showcase. The concept behind these posters is to create interaction between the audiences to spot the slackers among the pool of hardworking students. We want them to get involved in 'playing' this game.

A twist in the concept, there is actually no slackers to be spotted at the end of the day. This then carries our message that the students are
re purely hardworking and talented, striving to reach their goal every moment everyday everytime everywhere. The whole composition is filled with enthusiastic, hardworking, passionate students trying their best to achieve what they want.

We placed the setting in a design school and the other in a design hostel. Bits of humor are added here and there to make the entire composition more interesting.