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Interactive Visitor Experience for Mt Eden, Insight Creative | International Design Awards Winners

Interactive Visitor Experience for Mt Eden

CompanyInsight Creative

Lead DesignersChristopher Gough Palmer

Design TeamSteven Giannoulis, Jeremy Sweetman, Kirsty Drummond, Kylie Rose, Monique Peters, Aisling Barclay, Mason Smith

ClientTupuna Maunga Authority

CreditsMitch Duncan

Prize(s)Gold in Print / Signs, Exhibits and POP Displays

Project LinkView

Entry Description

Our brief was to create a distinctly Māori visitors experience, starting with a modern interpretation of a Māori palisade. A physical model of Mt Eden triggers an AR experience, taking visitors back 28,000 years to the first eruption. A second experience depicts daily life 300 years ago & a third explores recent European history.

A theatre room plays an epic drone video showcasing the majesty of Auckland’s many volcanoes. A variety of other storytelling display panels complete the bilingual experience. The overall look was inspired by My Eden’s volcanic rock, lava & its rolling hills.