Vignelli 90th anniversary

In 2022 we designed a poster series as a part of an exhibition celebrating 90 years of Massimo Vignelli’s influence. He is an iconic designer known for his innovative ideas based on modernism and simplicity.Our art director, Jurica Koletic, was delighted to contribute to the exhibition, saying: "He is known as the master of Helvetica, but what delights me the most is his choice of colors and contrast. The composition of his designs is also stunning. I focused on these characteristic details which make his work so distinctive. And tried to apply them to my poster interpretation.”

We are a small branding & motion studio from Zagreb. Ten years ago we left our jobs in big companies to dive deep into the creative process. We wanted to spend more time on fewer projects and focus on the intellectual, functional, and artistic aspects of business. Looking to create profound ideas, timeless design, and beauty in everyday life.