Submissions for IDA 2024 are now closed. Finalize your entries by December 8, 2024.
The Barber Truck reimagines the barber shop as hyper local - a roving grooming station, deeply rooted in creating a comfortable, familiar, communal sense of place, even if not a particular location. It is a space of actual inhabitation, producing an immersive experience, while not occupying permanent territory. This is a strategy about living on the land lightly, about reaching broader audiences, and allowing for the choreography of a greater variety of goods and services within any given neighborhood. Pandemic resistant, the truck can operate inside out, safely providing haircuts outdoors.