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Coke Studio Montage,  | International Design Awards Winners
Coke Studio Montage,  | International Design Awards Winners
Coke Studio Montage,  | International Design Awards Winners
Coke Studio Montage,  | International Design Awards Winners
Coke Studio Montage,  | International Design Awards Winners

Coke Studio Montage

UniversitySavannah College of Art and Design
Lead DesignersYiqi Yu, Muhammad Tayyab Younas
Design TeamYiqi Yu, Muhammad Tayyab Younas
CreditsMusic by Coke Studio
Prize(s)Bronze in Multimedia / Broadcast Design
Project LinkView
Entry Description

Our Show Package Design for Coke Studio Pakistan celebrates 15 years of captivating global audiences with the brilliance of Pakistani music, artists, and culture. As Pakistan's longest-running music show, Coke Studio blends tradition and modernity. We highlighted classical instruments and infused secondary colors—gold, crimson brown, and blue—alongside its iconic red. The sequence closes with the Coke bottle in negative space, formed by instruments, symbolizing a vibrant fusion of music, culture, and brand essence.