IDA 2024 NOW OPEN -- Final Deadline November 30, 2024
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Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners
Mirinda Unexpected Combo - Summer LTD Ed - Russia, PepsiCo Design and Innovation | International Design Awards Winners

Mirinda Unexpected Combo - Summer LTD Ed - Russia

CompanyPepsiCo Design and Innovation
Lead DesignersPepsiCo Design and Innovation
Design TeamPepsiCo Design and Innovation
ClientPepsiCo
Prize(s)Silver in Print / Packaging
Entry Description

The Mirinda Unexpected Combo Limited Edition Collection, available in Russia, was designed to turn the everyday on its head, celebrate experimentation and create a playful, vibrant and spontaneous mood. Six unique hero characters on six different cans let consumers mix and match to create their own unexpected combo and have pure fun bursting with orange flavor. This collection encourages consumers to collect, twist, build and play to create a Mirinda experience all their own.