IDA 2024 NOW OPEN -- Final Deadline November 30, 2024
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Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners
Domesticated,  | International Design Awards Winners

Domesticated

UniversityUtah Valley University
Lead DesignersSarah Utley
CreditsFaculty advisor: Gareth Fry
Prize(s)Bronze in Print / Print Editorial
Entry Description

I put down my knitting and paused my podcast to ask myself: can I be both a domestic goddess and a feminist? Silly as it seems, these two aspects of my life always seemed at odds with each other. “Feminine” crafts are often only appreciated in one context: a woman at home. Was my love for them living beneath my privileges as a 21st-century woman? This publication—woven together with motifs of feminine handiwork such as cross-stitch and quilting—explores the paradox between empowering women and disparaging traditional crafts. Ultimately, we see that the truest definition of feminism is choice.