Goals101 Spotlight is a big data tool used by financial institutions, banks, and brands to deep-dive banks' extensive data sets. This transactional behavior intelligence has completely transformed the retail banking's monotonous experience to a personalized experience in 6+ countries.
Our role was to design a conversational experience that efficiently handheld the users (non-data science background) to navigate from the top-level dataset to the micro-level dataset. To enhance the user's experience we combined data visualization with storytelling and delightful micro-interactions.
Ungrammary is a leading user experience (UX UI design) agency based in India. Our team is well-versed in behavioural analytics, technology and human-computer interaction design. We are among India's top 20 global UX agencies and the top UX UI agencies.
https://www.ungrammary.com/
IDA 2020
Muse creative Award, 2021
DNA Paris, 2022