The Bijou Factory

CompanyPhoenix The Creative Studio
ClientClement Piganeau
DesignerFouad Mallouk, Louis Paquet, Clement Piganeau, Anthony Morell
PrizeHonorable Mention
Project LinkView
Entry Description

The Bijou Factory, an innovative line of DIY jewelry kits that are uniquely curated and simple to make, entrusted Phoenix The Creative Studio with their branding & packaging redesigning. Founded on the belief that DIY does not have to look homespun, our main objective was to break this industry stereotype and accommodate a large variety of jewelry while respecting a modest budget. Our strategy uses one box displaying the centrepiece of each different kits through a circular window while giving each its unique touch with individual custom labels. The result is premium, delicate yet very powerful in its subdued elegance.

About Designer

Phoenix is a Montreal digital and branding studio with the visual and interactive solutions to step up your game. Wanna play? Let’s face it: the digital age has introduced a bunch of new players on the block. Hey, you might be literally going up against a computer. That’s where Phoenix comes in–our team has winning visual and interactive combos at our fingertips to take brands and businesses to the next level, and we have fun doing it.