New Integrity Treadmill

DesignerPaul M. Taylor, Matthew Blum, Wayne Brezovar, Rad Arceta
PrizeHonorable Mention
Entry Description

The New Integrity Treadmill is a new product for the commercial fitness market. It offers an intuitive and inviting experience for exercisers, and provides enhanced management opportunities for club owners. The visual elements strike a balance between robust and refined, communicating strength and durability without sacrificing style. The fine metal finishes and the use of contrasting texture and gloss details elevate the design above the expected visual standard of fitness products. The heart rate sensors are integrated with remote resistance and speed controls that can be easily engaged even at high running speeds. Extra wide, cushioned running surface gives the user plenty of room to run with minimal impact on the joints. Wireless connectivity is a standard feature. This gives fitness facilities product usage information and proactive service alerts, and software updates to keep things running smoothly and to give the exerciser a consistent flow of new workout options.