Miss Crabb

CompanyPocket Square
ClientLiann Yim
Designer
PrizeHonorable Mention
Project LinkView
Entry Description

Miss Crabb, a New Zealand Fashion Designer, was looking for a website that could achieve eCommerce sales but also captured the etherial nature of the brand. Miss Crabb sells both ready to wear and special order garments and we needed to design and implement a customer journey that highlighted both sides of the business. Miss Crabb's campaign imagery is amazing, and we wanted to ensure this had maximum exposure throughout the site.