We wanted to create a logo that basically tells what we are doing: creating ideas from strategic starting points in order to create strong ID's.
Working with gradations of gray we play with the words 'From Idea 2 ID', where our company name Idea 2 stands out in the sentence and has the characters ID 2 in a stronger gradation.
Idea 2 is a strategic design agency and supports companies in the transformation into a powerful brand.
Together with the customer we dive deep into the essence that makes the company unique. The brand identity that is determined from this is the strategic compass for the future and forms the basis for all communication. It sets the parameters for design, but also for speech and behaviour.
Through the years Idea 2 has earned a total of 33 awards in various international design competitions for various assignments and companies and in different categories.
Among them are 3 gold, 2 silver award and 1 bronze award.
In the 11th edition of the International Design Awards, we received an honorable mention award for our own company logo.