PlayStation Experience 2017

CompanySIEA Creative Design
Lead DesignerSIEA Creative Design
Design TeamSIEA Creative Design
ClientSony Interactive Entertainment America
Prize(s)2nd Place in Print / Key Art
Entry Description

This key art shows the iconic and immersive qualities of the PlayStation brand for all American gamers.


Recognized as a global leader in interactive and digital entertainment, Sony Interactive Entertainment (SIE) is responsible for the PlayStation brand and family of products. PlayStation has delivered innovative products to market since the launch of the first PlayStation in Japan in 1994. The PlayStation family of products and services includes PlayStation 4, PlayStation VR, PlayStation Store, PlayStation Now and PlayStation Vue. SIE also oversees Worldwide Studios, which is responsible for developing exclusive, world-class games for PlayStation. Headquartered in San Mateo, California, SIE is a wholly-owned subsidiary of Sony Corporation and has regional headquarters in London and Tokyo.