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Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners
Man's Best Branding – Premium dog food, Creatik | International Design Awards Winners

Man's Best Branding – Premium dog food

CompanyCreatik
Lead DesignersKylie Gould (Creative Director)
Design TeamAdelle Chang (Art Director), Sofia Merkoureas (Graphic Designer)
ClientMan's Best
Prize(s)Honorable Mention
Entry Description

A striking clean and contemporary design sets this new brand apart. The playful ‘bone’ pull tab is a stand out design feature, which together with the clever imagery-wrap creates an engaging customer interaction and memorable touchpoint. The imagery and colour combination is crucial to differentiate the variants, making shelf navigation and product selection easier.
Creatik worked with Man’s Best to develop an easily recognisable brand identity to reflect their positioning as a premium, natural, dog food and express their philosophy for healthy, grain free Australian ingredients.