Submissions for IDA 2024 are now closed. Finalize your entries by December 8, 2024.
The Denver Art Museum (DAM) new identity is a reflection of the museum's unique and eccentric architecture. The geometric types mimic the angles and corners of the building, while the strong linear box signifies the historical importance of the museum. The "DAM" typeface is designed based on the logo, and is used as elements in the identity system in many ways. The voice of the brand is witty, playful and inviting.