Lion's Bank online banking design

Lead Designer
ClientGrzegorz Mryczko
Prize(s)Honorable Mention
Entry Description

Lion’s Bank is a private banking brand belonging to Idea
Bank SA, offering services to the wealthiest and most
respected Polish entrepreneurs. Since its inception, the
bank has attached great importance to the aesthetics of
its products, believing that financial success needs to be
flawlessly designed.

This year Lion’s Bank became the first institution in
Poland and one of the very few in Europe to create a
transactional platform fully RWB (Responsive Web
Design) functional. The platform’s layout adapts
automatically to the device it is displayed on, and looks
evenly good on laptops, tablets and smartphones. It was
designed by e-point’s team of Grzegorz Mryczko
(graphic design), Michał Waszkiewicz and Marcin Szlassa
(UX design).

The bank wanted the platform to be both tremendous-
looking and functional, referring expressly to its high
profile market. This is why its design is so different to
other Internet banking platforms. Elegant and
minimalist, it is kept in a subtle color scheme – mainly
black, white and light brown - these shades are
universally associated with good taste and luxury. The
only vibrant colour used is red, Lion’s Bank brand colour.
The resulting contrast makes the platform livelier, and
the design easy on the eye. The font applied is of a
distinct and elegant type, suiting perfectly Lion’s Bank
clientele. Moreover, the system features chic, sepia-
toned photographs, which makes user experience
exquisite and highly intimate. The background is
composed of a pattern known from Lion’s Bank logo,
subtly reinforcing the brand.

All in all, the system refers to its users’ social and
financial status, matches their desire for luxury and
reinforces the bank’s brand – all at the same time. It
goes well with other exclusively designed
Lion’s Bank products and services. In order for the
system to match its brand prestige, no advertising space
of any kind was incorporated in the platform.