DesignerMark Fraser
PrizeHonorable Mention
Project LinkView
Entry Description

CoolCabanas commenced using a patch of sand to sketch in and the idea to completely re-invent the common beach umbrella and stuffy sun shelters with a product that can be setup and packed up alone at the beach, on grass at parks, children’s sporting events and on hard surfaces. The starting point was 4 notions, simplicity, a timeless aesthetic, to work well and be compact and light. Simpler, Smarter, Better, Faster. A worthy sun shelter needs to provide ample shade for 2 or more occupants, withstand wind, keep occupants cool and be easy to use so people will enjoy using it so making family times more enjoyable and serving the community to reduce the number of people suffering skin cancer. SIMPLER: Using just 1 centre pole comprising 3 parts including sand or grass spike, a lower pole (also acts as a sand hammer) and main pole plus 4 main retractable and extendable arms provide ample upright support. The corner columns made entirely from fabric with pockets at ground level which can filled with sand or other weighted objects such as water bottles or grass pegs in the corners anchor CoolCabanas against the wind and the design provides a simple intuitive method to setup and pack up alone. SMARTER: CoolCabanas retro inspired classic looks, open sides and large sun protecting canopy keep occupants cool, 8 x large pockets keep smart phones, wallets, car keys, drink bottles away from prying eyes and off the sand. BETTER: CoolCabanas provide twice the shade of beach umbrellas, they can be used on grass, sand or hard surfaces making them usable everywhere. FASTER: With the lightweight smart design they quickly and easily fold down to a mere 99x12x12cm (39x4x4") making them fast and easy to carry at only 3kg (7lbs).