IDA 2024 NOW OPEN -- Final Deadline November 30, 2024
With Pier 70, Gershoni worked with Forest City on an integrated campaign to communicate the passing of a proposition outlining an approach to rehabilitate historic waterfront resources, provide new shoreline open space, and continue to build upon the area's historic vibrancy. With Gershoni’s help, Pier 70 rebranded the change of a vacant, no-public access site into a neighborhood-centric destination.