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sport - culture, work, aesthetics,  | International Design Awards Winners
sport - culture, work, aesthetics,  | International Design Awards Winners

sport - culture, work, aesthetics

Lead DesignersAndreas Golde
Prize(s)Bronze in Print / Posters
Entry Description

The running shoe in the office, the small runabout as a second car, the disciple in the gym - this is nothing special anymore nowadays. These are symptoms of a sportified society, which writes performance as religion and suffering for success on their flags. The on the gymnastics rings hanging Jesus figure brings this fact to the point. The typography acts as a label and remembers by the positioning to the corpse cards around the big toe.