"Hunter Global Flagship Store, London, UK"
Designer(s): Checkland Kindleysides, United Kingdom
Category: , Professional
User's Profile : -
This is the 1st opportunity for Hunter’s customers to enter
the home of the iconic British brand.
The store is a journey designed to capture the senses & a
spirit of adventure, it’s a playful & very Hunter take on the
The store is a visually successful fusion of a modern rural
architectural styles combined with a raw urban aesthetic
sensibility. An innovate design which is a balance of
discovery & fun, celebrating the outdoors with sense of
adventure & British eccentricity.
The store spans 3 floors, providing 3 distinct experiences:
Grnd/1st flr-Hunter Original:Predominantly appealing to the
1stFlr-Hunter Field:Boot room with an agricultural
vernacular, using galvanised steel appropriate to this
Lwr Grnd-Kids: Playful VM& product presentation.
-5m high digital-screen:Focal point connecting floors;
showing exclusive content: live weather updates, fashion
shows, campaign films,live event/festival link-ups.
-Displays:Lightbox gabion walls & hedges alongside
bespoke ‘puddle tables’: creating varied, changeable
opportunities for VM, changing look of the store via lightbox
-Fitting rooms/Lift–featuring a ‘Field’ soundscape–creating
a sanctuary, referencing Hunter’s rural connection,
enlivening ‘limbo’ spaces.
-Infinity forest - Magical misty forest abstraction; a world
beyond the store.
-Boot rooms – Functional spaces to try on footwear,
+Hunter signature feature for shop-in-shops & showrooms.
The ambitious/innovative concept delivers a retail
experience that clearly represents the brand’s new vision &
-The innovative concept, taking iconic references from the
British countryside& re-appropriating them for the urban
setting,Barn Ref/infinity forest.
-Unique design elements, including the boot rooms,
bespoke puddle tables, lightbox displays, fitting room
experience, lift treatment & unique Hunter digital content.
-Fixtures, allow product to be celebrated as Hero
About the Designer/Company
No information has been provided