ferrariodesign |
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My studio specializes in visual communication consultancy for companies and in this we assist the customer at 360 : logo design, corporate identity, catalogs, brochures, layouts, packaging and web design.
Ive been working as a Graphic Designer for over 20 years, aiming to face every single project by asking: who is the message to be communicated aimed at and how can I reach the end user in the simplest and most immediate way. In fact, the phrase that represents me is: " For all companies who want to keep up with the pace of the world, but attract the gaze of those watching". To achieve this in a society full of visual inputs, it is necessary to strike immediately to be recognized with a few well-directed messages. Creativity is being able to attract attention through the visual message and make people stop, even just for a moment. Its being remembered! The media we can use nowadays are infinite, but for me "Paper", with its thousand different nuances and appeal to the senses, is still the most effective way: touch, with the use of various embossings, thicknesses or materials; sight, with the various printing technologies; hearing, the sound of the pages turning; and smell, the smell of the ink. In a world where everyone is racing to go faster its important to understand how things are being observed and the importance of providing a clear communication and a strong visual impact. Here is the winning approach, adopted over the years for the most diverse clients, who have enabled me to maintain an open mind and that creative freshness needed to guarantee solutions that are never obvious or predictable. Because working every day in different sectors means having one single specialization, that of quality. |
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* IDA 12 - GRAPHIC DESIGN - Bronze Winner - Packaging Category |