Sydney’s North Shore & Beaches Medicare Local is a
service provider for local health professionals as well
as the greater public community. uConnectHealth is
their youth-focused education campaign aimed at
children and young adults.
As part of their yearly strategy, the uConnecthealth
campaign engages the community with public
activations to bring health awareness and varied levels
of support to the youth community.
The program needed a fresh and innovative way to
draw crowds to their public activations, but also to
entice the audience to engage with online resources
such as their website and social media platforms which
are being used as it’s major distribution of health
messaging.
http://mindconsole.net/work/uconnecthealth-ar-app-
2/
Content of the campaign:
https://vimeo.com/123273756
https://vimeo.com/117270233
https://vimeo.com/121184619
https://vimeo.com/121104702