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CLEOPATRA IN AFRICA

CompanyGAVIN RAJAH ATELIER
Lead DesignersGavin Rajah
CreditsPhoto: Aart Verrips Styling: Louw Kotze
Prize(s)Gold in Haute Couture / Women
Entry Description

This collection was previewed at the CNI Luxury Conference. It was inspired by Handel's opera "Giulio Cesare" and in particular the aria 'V'adoro pupille' - an aria where Cleopatra in disguise tries to seduces Julius Caesar. The collection shows Cleopatra in an African setting and as a women in control, manipulative and privilege. The collection uses, silk, double-faced wool, latex, heavy silk and hand sewn ostrich fronds and bubblewrap. The collection underpins Cleopatra as an icon of oppression in Africa as opposed to the heroic beauty she is portrayed in, in historical narrative.

Bio

Gavin Rajah is South African designer and entrepreneur based out of Cape Town. He works in creating hand-crafted luxury that employs women from vulnerable communities. He is passionate about economic and social transformation of those that are vulnerable. His work is collected by discerning clients around the world who embrace his aesthetic and ethos in design. His work features intricate construction and embellishment. Gavin is also a UNICEF Goodwill Ambassador and uses his work in fashion to profile child related causes in the world.

Awards and Prize

Arise Designer of the Year 2013
Vogue 100 - Italian Vogue - Franca Sozzani
Best Product on Show - Design Indaba
IDA - Couture - Silver Prize